Crosslisting Increased Sales by 20% and Decreased Stress by 100% | Live Stream 8/31/2024

How Treecat Helped One Reselling Duo Save Time and Grow Sales
Treecat sat down with Heidi, one half of the reselling team behind Bargaining Becks, to talk about cross-listing, scaling a reselling business, and how automation can help sellers reduce stress while increasing sales. Their story is a great example of how the right tools can make a real difference for resellers juggling multiple platforms.
Starting a Reselling Business from Home
Heidi and her husband Brian got into reselling about a year and a half ago after exploring ways to build up their existing business providing IT and bookkeeping services to small businesses. A YouTube video from Bearded Thrift Machine inspired them to try garage sales and estate sales for themselves.
What started with a bookshelf in the living room quickly grew into:
- A storage unit
- Then a warehouse
- And eventually a full 1,200-square-foot workspace
Today, they operate from a separate warehouse with room for inventory, shipping, photography, and office work. That separation from home has helped them stay organized while keeping the business manageable.
Why Cross-Listing Became a Challenge
Like many resellers, Heidi used to manually cross-list items across platforms. That meant every time something sold, she had to:
- Find out which marketplace the sale came from
- Rush to the other platforms
- Delist the item before it sold again
- Fix mistakes when items were accidentally oversold
That constant checking created stress and wasted time. Worse, overselling could lead to customer complaints and account penalties on marketplaces like eBay and Poshmark.
Treecat was built to solve exactly that problem: automate the delisting process so sellers can cross-list with confidence.
How Treecat Helped Increase Sales and Save Time
After starting with Treecat, Heidi noticed an immediate difference. Instead of spending time manually removing sold listings, Treecat handled it automatically.
She shared that:
- Her team is now selling about 20% more
- They’re getting at least one sale a day from Mercari or Poshmark
- The process takes about 30 seconds per listing to cross-post
- Her monthly Treecat cost was only $16 during a recent month
That pricing model was especially appealing because it’s based on usage. When sales slow down, sellers pay less. For resellers with fluctuating inventory or seasonal sales, that can make a big difference.
Lessons from a Successful Reseller
Heidi shared several lessons for other people starting or growing a reselling business:
- Focus on sell-through rate before buying inventory
- Start slow if needed
- Don’t waste time listing items that won’t produce enough profit
- Be consistent with listing and photo-taking
- Learn the tools you use and give yourself time to adjust
She also emphasized that reselling is more than just a side hustle for her family. It gives them flexibility, independence, and the ability to make quick decisions when inventory opportunities come up.
One of her favorite success stories involved buying a DVR at a barn sale for $10 and reselling it within a week for $550. That kind of discovery is what keeps many resellers motivated.
Future Goals and Feature Ideas for Treecat
Heidi also shared ideas for future platform improvements. In particular, she’d love to see:
- Support for Bonanza
- A universal drafting form that can save listings and push them to multiple platforms later
- Scheduling tools for listings
- Eventually, possible support for Poshmark sharing
For Treecat, feedback like this helps guide future development and platform expansion. For resellers, it shows how important it is to have tools that not only save time, but also adapt to real-world selling workflows.
Final Thoughts
Heidi’s story shows what’s possible when resellers combine smart sourcing, consistency, and automation. With Treecat, Bargaining Becks has been able to cross-list more efficiently, reduce overselling stress, and grow sales without adding extra manual work.
If you’re a reseller looking to scale, save time, and stay organized across marketplaces, Treecat may be the cross-listing solution you’ve been looking for.